European Series
& 226ERS

The IRONMAN Group and 226ERS is renewing and expanding their existing partnership to supply nutrition bars across all of IRONMAN’s European events, spanning 13 different countries and inclusive of 44 IRONMAN and IRONMAN 70.3 races.

Since 2021, 226ERS has been the official supplier of nutrition bars to the IRONMAN triathlon series in Spain, Italy, Portugal and Andorra.

226ERS will supply VEGAN GUMMY BARS and RACE DAY BARS across the European IRONMAN events to help support the carbohydrate needs of the athletes on race day. Both products contain up to 25g of high quality and natural carbohydrates, and are small, light, easy to chew and digest to help optimize athlete performance.

IronMan European Series - 226ERS Official supplier partner

226ERS are no strangers to the triathlon community, with professional athletes such as Javier Gómez Noya, Patrick Lange, Saleta Castro, Eneko Llanos, Emilio Aguayo and Iván Raña all being affiliated with the brand.

Javier Gómez Noya - IRONMAN
Javier Gómez Noya - IRONMAN

Nutrition Plan
IRONMAN European Series

226ERS will supply high-quality nutrition bars to 44 different IRONMAN® and IRONAM 70.3® events across 13 European countries.

“After successfully partnering with 226ERS as our nutrition bar partner in Spain, Italy, Portugal and Andorra, we are pleased to expand this partnership to include the rest of Europe,” said Matt Wikstrom, Chief Partnerships Officer for The IRONMAN Group.

“Getting race day fueling right is crucial to both the performance and overall enjoyment of a race. Our athletes spend anything from four to 17 hours racing, and so it’s important for us to partner with a brand our athletes already know and love and one that is tailored specifically to the needs of endurance athletes.”

IRONMAN European event schedule with 226ERS:

  • 07/05/2022 Zafiro IRONMAN 70.3 Mallorca, Spain
  • 07/05/2022 IRONMAN Mallorca, Spain
  • 22/05/2022 IRONMAN 70.3 Marbella, Spain
  • 22/05/2022 IRONMAN 70.3 Pays D ́Aix en Provence, France
  • 22/05/2022 IRONMAN Pays D ́Aix en Provence, France
  • 29/05/2022 IRONMAN 70.3 Kraichgau, Germany
  • 05/06/2022 IRONMAN Hamburg, Germany
  • 12/06/2022 IRONMAN 70.3 Staffordshire, England, UK
  • 19/06/2022 IRONMAN 70.3 Switzerland Rapperswil-Jona, Switzerland
  • 19/06/2022 IRONMAN 70.3 Luxembourg Region Moselle, Luxembourg
  • 26/06/2022 IRONMAN 70.3 Elsinore, Denmark
  • 26/06/2022 Mainova IRONMAN Frankfurt, Germany
  • 26/06/2022 IRONMAN 70.3 Nice, France
  • 26/06/2022 IRONMAN France Nice, France
  • 02/07/2022 IRONMAN 70.3 Finland Kuopio-Tahko, Finland
  • 03/07/2022 IRONMAN Austria Kaernten Klagenfurt, Austria
  • 03/07/2022 Supersapiens IRONMAN Bolton, England, UK
  • 03/07/2022 IRONMAN 70.3 Andorra La Vella, Andorra
  • 03/07/2022 IRONMAN70.3 Les Sables d ́Olonn, France
  • 10/07/2022 IRONMAN Switzerland Thun Thun, Switzerland
  • 10/07/2022 IRONMAN Vitoria - Gasteiz, Spain
  • 10/07/2022 IRONMAN 70.3 Jönköping, Sweden
  • 31/07/2022 IRONMAN 70.3 Dresden, Germany
  • 07/08/2022 IRONMAN 70.3 Swansea, Wales, UK
  • 13/08/2022 IRONMAN Finland Kuopio, Finland
  • 13/08/2022 IRONMAN 70.3 Cork, Ireland
  • 14/08/2022 IRONMAN Cork, Ireland
  • 20/08/2022 IRONMAN Kalmar, Sweden
  • 20/08/2022 IRONMAN 70.3 Vichy, France
  • 21/08/2022 IRONMAN Vichy, France
  • 21/08/2022 IRONMAN Copenhagen, Denmark
  • 28/08/2022 IRONMAN 70.3 Duisburg, Germany
  • 28/08/2022 IRONMAN 70.3 Zell am See, Austria
  • 11/09/2022 IRONMAN 70.3 Erkner Erkner, Germany
  • 11/09/2022 IRONMAN Wales Pembrokeshire, UK
  • 17/09/2022 IRONMAN Italy Emilia - Romagna, Italy
  • 18/09/2022 IRONMAN 70.3 Italy Emilia - Romagna, Italy
  • 18/09/2022 IRONMAN 70.3 Weymouth Dorset, England, UK
  • 25/09/2022 IRONMAN 70.3 Venice - Jesolo, Italy
  • 02/10/2022 Athletic Brewing IRONMAN Barcelona, Spain
  • 02/10/2022 IRONMAN 70.3 Barcelona, Spain
  • 15/10/2022 IRONMAN Portugal - Cascais, Portugal
  • 16/10/2022 IRONMAN 70.3 Portugal - Cascais, Portugal
  • 23/10/2022 IRONMAN 70.3 Sardegna, Italy

IRONMAN and 226ERS

Founder, CEO and three-time IRONMAN World Championship finisher, Jesús Sánchez-Bas, comments:

“226ERS was born from my own personal experience of triathlon, and the challenges I faced in finding products which met my fueling needs, whilst also being gentle on the digestive system. 226ERS products use the cleanest possible nutritional sources, have no added sugar and also offer vegan and keto alternatives.

We continue following the same guidelines and enthusiasm that were established from the beginning, trying to improve every day, using the highest standard of ingredients and always using natural products, with special attention to an optimal digestion of the products.” 

IRONMAN's BARS
Bars

RACE DAY-BCAA’s

226ers
€1.90
40g energy bar perfect for taking during training sessions and competitions as it has an easy-to-chew texture and very pleasant flavours.
Gels & Gummies
1 Reviews

VEGAN GUMMY BAR

226ers
€2.20
Vegan Gummy Bar are energy bars with a jelly texture formulated with a high quality carbohydrate mix and pectin, and so are suitable for vegans. Available in five flavours: Mango with BCAA 8:1:1, Cherry & Cola with Caffeine, Orange, lime and strawberry with Electrolytes.
Bars

RACE DAY-Choco bits

226ers
€1.90
40g energy bar perfect to take during training sessions and competitions as they are easy to chew in texture and very pleasant flavors.
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