Privacy in RRSS
This policy explains how we treat your personal data when you interact with us on social networks.
1. Who is responsible for the processing of your data?
- 226ers Sports Things, S.L.
- Industrial Polygon Cotes Baixes. Carrer C, No. 8 Alcoy, Alicante, Spain
- B54511670
- Contact Telephone: +34 966 931 203
- Email: rgpd@226ers.com
2. What is the purpose of processing your data?
In the context of our social networks, we treat personal data for the following purposes:
· Offer information and relevant content: Through the different publications we make in our social profiles, we will offer our followers various information related to news, events, programming ... All this with the sole objective of keeping our public perfectly informed about any aspect that we consider relevant.
· Attention to requests for information, complaints/claims and/or suggestions in general that you can send us through the RRSS: We will receive, we will process and manage any request that you send us through our social profiles.
· Raffles: In case of carrying out a draw on social networks, we will deal with your data to manage its development, to get in touch with you in case you find winner and to manage everything related to the delivery of your prize. We will also deal with your data if necessary so that we can fulfill our legal and fiscal obligations that are applicable to us as an organizing entity of the raffle in question.
In addition, we want to tell you with total transparency How we use your personal data in the context of social networks advertising, something increasingly common. Platforms such as Instagram, Facebook, Tiktok or Google allow us to show ads very segmented. Thus we get that the advertising you see is more relevant, more adjusted to your tastes and less intrusive.
To do this, we can use different advertising tools offered by these platforms:
· Standard segmentation: We order advertising campaigns on social networks by selecting only general characteristics of the public we want to go (such as age, gender, approximate location or interests that users have indicated in their profile). In this way, the ads are only shown to groups that fit with that profile. In no case we receive information that allows identifying the specific users who are shown the campaign; We only access added statistics that help us assess the scope and effectiveness of the ad.
· Use of similar audiences: Sometimes we ask the social network to show our ads to people with a profile similar to those who have already previously interacted with our social profiles (for example, people who follow us or who have reacted, commented or shared by any publication). The social network analyzes such interactions to identify other users with similar behaviors. We do not access any personal data of these new people nor do we know who the campaign has been shown; We only receive global statistics on your performance.
· Creation of similar audiences: We can ask the platform that, from a specific group of people (for example, clients or subscribers), find new profiles with similar characteristics. This allows us to send our ads to potentially interested users, without the need to directly treat your personal data. The social network is responsible for the entire process and, as in the previous cases, it only provides us with statistical results on the campaign, not concrete identities.
· Creating Personalized Hearings: On some occasions, we upload to the social network an encrypted list of contact data (such as email addresses), previously obtained legitimately. This information is transformed into an unrecognizable format (hash) before being sent, and the platform only uses it to check if these data coincide with an existing account. If there is coincidence, a personalized advertisement can be shown to that person. We do not access any new data or see who has received the campaign; The social network cannot decipher the data if they do not coincide with those already registered.
Data conservation:
The data discussed in this context will be kept only during the time needed to comply with the corresponding purpose, unless a greater period is legally required.
3. Legal Base of Legitimation
The legal basis that allows us to carry out these treatments is, in general, the legitimate interest From our company in:
· Show you relevant and adapted advertising to your interests.
· Optimize our advertising resources.
· Inform you about our activities through social networks.
· Attend your consultations, suggestions or claims effectively and directly.
All in accordance with article 6.1.f) of the General Data Protection Regulation (RGPD). We know that legitimate interest requires a balance with your rights and freedoms, and that is why we have carried out a detailed weighting analysis for each of these purposes, carefully valuing the possible impact on your privacy.
In the case of raffles or promotions made on social networks, the legal basis of treatment will be:
· The execution of a contract, In the sense of article 6.1.b) of the RGPD, since participation in the draw implies the acceptance of legal bases that regulate the rights and obligations of the parties.
· He Compliance with legal obligations, in accordance with article 6.1.c) of the RGPD, when necessary to meet our fiscal or legal responsibilities derived from the organization of the draw.
4. Information / Communications recipients
In relation to advertising treatments, we will communicate your data to the social networks we use for our advertising campaigns (such as Platforms, Google, Tiktok goal ...), depending on the advertising tools that each of them makes available to advertisers.
In the case of the Creating Personalized Hearings, we can upload encrypted lists (for example, email addresses transformed into a hash format) so that the social network checks if there is a linked account and, if so, show you the corresponding announcement. This information is not in readable format or allows you to identify directly if there is no coincidence.
These platforms do not act as responsible for treatment, but as Independent treatment responsible, which means that they will deal with the data according to their own privacy policies and purposes, not following our instructions. Therefore, we recommend you also consult their respective privacy notices if you want to know in more detail how they use this information.
5. Rights of the interested parties
You have the right to:
- Access your personal data.
- Request your rectification.
- Request your suppression.
- Oppose your treatment.
- Request the limitation of your treatment.
- Request the portability of your personal data.
You can exercise your rights through written communication to 226ers Sports Things, S.L., Industrial Polygon Cotes Baixes. Carrer C, nº8, 03804, Alcoy, Alicante, Spain or at the email address rgpd@226ers.com
In addition, if you do not want your data to be used to show you personalized advertising on social networks, we provide you with below the means that each platform puts at your disposal to oppose directly through its own configuration systems:
- Goal (Facebook / Instagram): https://www.facebook.com/adpreferences/ad_settings
- Google / YouTube: https://myadcenter.google.com/
- Tiktok: https://www.tiktok.com/settings/ads-personalization
These platforms act as responsible for independent treatment, so the management of your advertising preferences must be carried out directly through its official channels.
Finally, if you consider that your rights have not been properly attended, you can file a claim before the Spanish data protection agency, through its website: www.aepd.es